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How Gen Z is Shaping the Future of Marketing

Piyush Nebhani

Introduction Generation Z, commonly referred to as Gen Z, encompasses individuals born between the mid-1990s and the early 2010s. As digital natives, Gen Z grew up in a world dominated by technology and the internet, fundamentally shaping their attitudes, behaviors, and expectations. This generation has a profound impact on various aspects of society, including marketing. […]

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The Power of Video Marketing.

Piyush Nebhani

In today’s digital age, video marketing has emerged as a powerful and effective tool for businesses and brands to engage with their audiences. The dynamic and immersive nature of video content captivates viewers, leaving a lasting impact that other forms of marketing struggle to achieve. As technology advances and internet accessibility improves, video marketing has […]

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The Future of Digital Marketing: Predictions for 2024 and Beyond

Piyush Nebhani

As we step into the year 2024, the landscape of digital marketing is rapidly evolving, fueled by advancements in technology, changing consumer behaviors, and emerging trends. To stay ahead in this dynamic industry, businesses must anticipate future developments and adapt their strategies accordingly. In this blog, we’ll explore some exciting predictions for the future of […]

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